Monday, May 18, 2009
That's right folks. After spending time in the south and concentrating solely on the performing arts for a season, SEDITIONAIRE is back to what we do best, promoting and collaborating with artists from all fields...this time, brace yourselves people, it's FASHION!
We are thrilled to announce that we are collaborating with New York based Irish designer Daryl Kerrigan and launching the labels Daryl K and Kerrigan nationwide this F/W09. A staple in the New York fashion scene for over a decade, Daryl is not simply known for the tough, sexy, rock-chic aesthetic that has graced the catwalks this year, she coined the look with her first collections in the early 90's. When even Helmut Lang was revelling in excess, Daryl K's collections embodied the androgynous sexiness that it would take many designers years to evolve.
But Daryl K's road has not always been an easy one. At the height of her fame, the designer was made an offer too good to be true by none other than the Gucci Group. But, as is sadly the case with many young talents, due to mismanagement and artistic differences Gucci dropped the line, and many thought that would be the end for Daryl K. Think again. Like a phoenix out of the ashes, Daryl built the label back up again, what's more, a few years ago launched a come-back collection, K-189, to glowing reviews in collaboration with none other than Barney's!
After her solid return to the New York fashion scene Daryl K continues her collaboration w/ Barney's, K-189 having become one of their most popular in-house collections. With Daryl K collection dressing the world's rock royalty and K-189 selling out at Barney's, most designers would be satisfied. But for Daryl, there needed to be something more; this marked the birth of Kerrigan. With the momentum from the success of a more affordable line, and a wink to their ready-to wear collection, the company launched this diffusion line not as an offshoot of Daryl K Collection, Kerrigan is the icing on the cake! Still oozing that effortless sexiness that Daryl K does so well, Kerrigan offers many of the same styles with a younger twist and a lower price tag.
It seems only natural that after all this success that Daryl K would turn her eye to Canada. Currently available exclusively at Holt Renfrew, when it came to her Canadian fans, and who the Daryl K woman is, we knew that there needed to be a bigger and wider representation of the collection at both the local and national level. To the rock goddess there exists in each of us, let's raise our glass to Daryl K!
LAUNCHING THIS FALL / WINTER 09!
WATCH THIS SPACE FOR MORE INFO OR GO TO DARYLK.COM